Competing with renowned cities such as Buenos Aires, Lima, Medellin, Montevideo, Rio de Janeiro and Sao Paulo, Bogota has established itself as a benchmark in business tourism. Bogota's Director of Tourism, Andres Santamaria, celebrated the prestigious recognition awarded through international voting, stating that "this is a very valuable recognition, as it is awarded through voting by tourism professionals, the media and the general public. This shows that Bogota is an attractive city for its hotel infrastructure, its convention centers and the entire tourism offer".
The recognition was not only limited to the category of best business destination, but Bogota also stood out in other categories such as hotels (business, conference, leading hotel suite, resort, green hotel), tourist accommodations, attractions and airlines. The "Oscars of Tourism" have underlined the importance of the city on the international scene, enhancing its attractiveness for business tourism.
ProColombia has highlighted that in 2024, Bogota positioned itself as the leading destination for business events in Colombia, with a 35% share of the national market. This leadership reflects Bogota's capacity to attract and organize large-scale events, consolidating itself as an epicenter of opportunities for the business sector.
Bogota's success at the World Travel Awards and its continued growth in business tourism represent an opportunity for foreign investors. With a robust infrastructure and a favorable environment for international events, investing in Bogota promises significant returns and contributes to the social and economic development of the Colombian capital.
We invite all foreign investors to consult the tourism projects available at the One-Stop Investment Window. Don't miss the opportunity to be part of the success of Bogota, a city that is redefining business tourism in South America. Invest in a vibrant and growing metropolis and discover the countless opportunities it offers.
Join us and contribute to the development of a destination that combines modernity, culture and a business-friendly environment.
It's the perfect time to invest in Bogota and be part of its transformation into the future!
Bibliography:
Instituto Distrital de Turismo Bogotá
https://www.idt.gov.co/es/bogota-reconocida-por-los-oscar-del-turismo-como-destino-de-negocios-lider-en-sudamerica-2024
Visit Bogota
https://visitbogota.co/es/blog/all/bogota-brillo-en-los-mas-importantes-premios-del-turismo-mundial--all-4237#:~:text=Este%20reconocimiento%20se%20suma%20a,junto%20a%20Tokio%20y%20Se%C3%BAl
Posted on: August 9th, 2024
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