The Free Trade Agreement (FTA) between Colombia and the United States continues to be a key pillar for attracting foreign direct investment (FDI) in the country. In 2023, Colombia received a total of US$17.446 billion in FDI, of which US$5.5 billion came directly from the United States, reaffirming the essential role played by this bilateral agreement.

Companies affiliated with the Council of American Companies (CEA) have been decisive players in this growth, standing out as drivers of the country's reindustrialization. In 2023, the trade balance of these companies was positive, with a balance of $706,403 million, while their exports grew by 10.03% between 2019 and 2023. In turn, imports recorded a moderate growth of 2.90%, highlighting the competitiveness of U.S. companies in the country.

Ricardo Triana, executive director of CEA Colombia, highlights the strategic value that Colombia represents for foreign investors. “U.S. companies see Colombia as a long-term destination, thanks to its competitive advantages,” he said. Among those advantages, Triana highlights the rapid growth of the technology sector driven by digitalization, human talent highly valued at the regional level and an energy matrix where 65% of energy comes from clean sources, such as hydroelectric.

Colombia, with its strategic geographic position and robust domestic market of more than 50 million inhabitants, offers unparalleled attractiveness for foreign investors, especially those in sectors such as technology, infrastructure and energy.

With these conditions, Colombia is positioned as a key partner for the United States and an increasingly reliable destination for investors seeking stable markets with high growth potential.

Bibliography:

El Colombiano